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Fraikin | Press releases | Presentations | |
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Fraikin employs some 3,500 people and offers long-term leases of industrial and
commercial vehicles, including all services linked to their use (80% of the
business with a standard term of 3-5 years), and a short-term lease offer as well.
Its customer base covers a large spectrum of economic activities: transporters,
distributors and logisticians, as well as industrial and commercial companies of
all sizes. The Group is historically present in France, in the UK, Belgium,
Luxembourg and more recently in Poland, Slovakia and Switzerland.
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Driven by a renewed marketing and commercial policy, Fraikin constantly
develops new service offers on its different activities in order to provide the
best solutions to meet its clients’ objectives.
The major pillars for 2009 include:
- bolstering proximity to clients and assisting them in their operations;
- continuing the costs and organizational streamlining policy to improve
operational performance;
- confirming improvements in the UK.
Although less vulnerable to the full brunt of the crisis due to its proportion of
recurring Long-Term contracts (75% of revenues are generated by LT rentals
and 10% by fleet management), Fraikin still needs to tackle:
- the downturn in its Short Term operations (15% of its Revenues) due to
macroeconomic factors.
- little or no demand on the used truck market.
To cope with this situation, Fraikin has set itself the following major priorities
for 2009:
- extremely selective growth in terms of both price and quality of segments
and clients.
- reducing fleet capex, particularly for the extension of existing contracts.
- in-depth analysis of costs and overheads, purchases and WCR
management.
- introduction of additional used truck dealership networks.
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